Reprinted from LUI News, March 2017

Ziggi’s Coffee voice-enabled mobile app allows customers to order without standing in line

RedShift Company develops conversational interfaces specifically designed for mobile applications. RedShift technology enables mobile app users to perform transactions conversationally, using natural language and RASR, RedShift Automatic Speech Recognizer. RASR is a cloud-based service that converts naturally spoken language to structured, actionable data.

RedShift has been focusing on developing speech recognition solutions for mobile food ordering applications supporting fast-food casual restaurants. A recent customer is Ziggi’s Coffee, which is reporting initial success with its voice-enabled ordering app for iOS (see image). Ziggi’s has evolved from a single coffee shop in Longmont, Colorado, founded by Brandon and Camrin Knudsen to a chain throughout the state, and is still growing. In announcing the app, Ziggi’s told customers that they not only strive to provide customers with “the friendliest service possible, but also the fastest, in order to help you get on with your busy day.”

Wally Griffin, CEO of RedShift Company, indicates that such apps are becoming a major trend for such outlets. Griffin said, “Including a voice option in a commercial app such as that for Ziggi’s Coffee is an important feature. In part the feature increases safety if an order is placed when driving or walking, and, of course, saves time by skipping the order line. But it is also as a message that the brand is ‘cool’—using modern conversational speech technology that is becoming increasingly part of the mobile user interaction.”