As speech recognition accuracy goes from say 95% to 99%, all of us will go from barely using it today to using it all the time. Most people underestimate the difference between 95% and 99% accuracy - 99% is a game change...

No one wants to wait 10 seconds for a response. Accuracy, followed by latency, are two key metrics for a production speech system...
— Andrew NG, Chief Scientist, Baidu

Problem: Conducting commerce on mobile devices is challenging and if users don't received results quickly they will abandon the sessions. According to Harris Interactive, 56% of users abandon a mobile transaction due to uncertainty of purchase, difficulty navigating the app, difficulty typing, or complicated payment processes.

Solution: RedShift voice ordering platform solves the problems of conducting commerce on mobile devices.  A recent study shows voice is 3X faster than typing so apps with voice drive greater customer engagement and at the same time provide customer insights. Voice is the fastest and most efficient search method when all users have to do is naturally speak their order. Furthermore, the RASR™ platform uses machine learning techniques to become an ever fine tuned AI based on your company's use.